Insights
Behind the redesign: principles we kept reaching for
What does it feel like to redesign a global brand for a school project? In short — humbling. The deeper you go,…
Blog
Stories from the FoodDash kitchen — updates, partner highlights and city food guides.
Product
One pink, one job: keeping CTAs visible
Visibility is the cheapest UX upgrade most platforms ignore. The original foodpanda homepage used the same neutral grey for primary, secondary and…
Stories
Designing for the family dinner rush
Hong Kong evenings are short. Between leaving the office at 7 and getting the kids to bed by 9, families have less…
Insights
From flat to focused: rebuilding foodpanda’s information architecture
One of the loudest complaints in food-delivery UX research is “I never know where to look first.” On the original foodpanda homepage…